When we create a workshop, write a book, or make a video, we want to create value for the people we seek to serve. But before we confidently say that our creation is valuable, a helpful question to ask is this: why would people care about what we do?
In other words, do we give people enough reasons to care?
I have been thinking about creating a workshop based on my book. And this is what I am trying to do: for parents who know that our children aren’t thriving but aren’t clear on how to help them do better at school and in life, please consider joining my workshop! Together, we will find ways to help our children become motivated learners and thrive as they grow up.
How about you? Why should your audiences care?
