If you know what I know, would that change anything?

What is brand? Why do you need one? Read on.

To build a community that's attractive to the others, you need to think about community differently. Read on.

The inherited narrative that the PTA care about all children and families, though with the good intention, is a flawed theory from the way it is set up and needs to be corrected with our current understanding on community. Without an intentional alignment with the non- member parents in the same school community, the PTA is the divide. Read on.