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who do we create for?

There is a difference between doing it for oneself versus doing it for others.

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For people who have practiced connecting to themselves, doing the work for themselves is a way to go: we sink deeper, forgetting about other people but listening to the voice inside us and communicating what we have to say. Doing work for ourselves is how we create. Period.

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The goal is to connect.

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It isn't about shipping. It isn't about pleasing others by saying what we think they want to hear. Success is a multifaceted concept that can mean many things.

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It turns out that when we chase shipping or pleasing others, our work doesn't even connect with ourselves.

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What moves us has the potential to move others who are like us — this might be the only way we create for others.

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Check out my upcoming podcast!
The "Duct Tape Rocket Ship" Podcast thumbnail.