Trust is the key to help customers.
When we join an online community, buy a service or product, we are looking for signs and evidences to tell ourselves if it’s trust worthy, consciously or unconsciously. Trust tells us what to do next.
It’s a mutual understanding among all that’s involved. The more we understand each other and demonstrate that, the more trust grows in the relationship. Feeling seen, heard and understood is how we trust and gain someone's trust.
