We need both to run a business.
When we stick to the order without truly understanding why we are doing that, we might end up doing a disservice to the very people we set out to serve.
Flexibility considers exceptions and offers possibilities that are overlooked from the get-go.
When we have the capacity to build layers of priority, consideration, and options, we have built a system that adapts.
A well-thought-out system isn’t just a nice thing to have, but alignment between experiences, insights, and the vision.
